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9/27/2014  |   9:30 AM - 10:00 AM   |  Topical Session 4   |  Arizona

Creating CMV Conversations using Social Media

This session will focus on simple ways to use social media to create and engage in conversations to increase awareness of cytomegalovirus. A brief overview of the various types of social media and their features will be provided. Tips for choosing the right social media channel and crafting messages that are sharable will follow.

Rosemary Thackeray (Primary Presenter), rosemary_thackeray@byu.edu;
Dr. Rosemary Thackeray is a professor in the Department of Health Science at Brigham Young University (BYU). Prior to joining the BYU faculty in August 2000, Dr. Thackeray was employed for nine years at the Utah Department of Health, Bureau of Health Education. While on a sabbatical in 2006-2007, Dr. Thackeray worked for the Centers for Disease Control and Prevention, National Center for Health Marketing in Atlanta, GA. At BYU Dr. Thackeray teaches undergraduate and graduate courses in evaluation and research methods. She received a baccalaureate degree in health education from Utah State University and earned both a Master of Public Health and Doctor of Philosophy in health promotion and education from the University of Utah. In her spare time Dr. Thackeray enjoys traveling, spending time with family, reading, collecting antique glassware, and eating ice cream.


Financial - No relevant financial relationship exist.

Nonfinancial - No relevant nonfinancial relationship exist.


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